A client SEO dashboard with nothing to build
Each client logs in to their own site, under your logo, and sees search, visitors, leads and AI answers, always current. No templates to copy, and no connector breaking the morning of the call.
Build a dashboard, or open one
A dashboard built by hand is one more thing to maintain per client. The numbers are the same; the work around them isn’t.
Built by hand
A dashboard per client
- A template and connectors to set up for every client
- Someone has to notice when a chart breaks
- Shows the numbers, and stops there
With Orbit
One login per client
- Ready as soon as the site is connected
- Every search, not a keyword list someone picked
- What to do next, and what the work earned, in the same place
What’s on it
The questions a client asks about their website, answered from their own numbers.
1. Search
Every search, with its position.
Every search the site appears for, with clicks and position, against the period before. Nothing to set up, and no keyword list to keep current.
- From Search Console
- Launchpad
2. Visitors
Who came, and from where.
Visitors, pages and sources for the site, with people, AI assistants and bots counted apart, so a client sees real people and not a padded number.
- People
- AI assistants
- Bots
3. Leads
Leads, not only traffic.
Orbit finds the forms, bookings and clicks on a phone number, you mark which ones count, and each lead keeps the visit behind it. The pages that sell rise to the top.
- Forms
- Bookings
- Calls
4. AI answers
Whether AI names them.
The questions their buyers ask ChatGPT, Gemini and Google’s AI, whether the site is named, and who is named instead.
- Ascend
- Zenith
5. Your team
Every client on one screen.
Each client sees only their own site. Your team sees all of them side by side, with who needs you today, and can ask Orbit across the lot.
- Every client
- One screen
A client who can check the numbers any day stops asking for them on every call, and starts asking what’s next.
What belongs on a client’s SEO dashboard
Five things, in the order a client cares about them.
Start free (opens in a new tab)Leads, and what brought them
The number a client pays for. Show it first, by page and by source.
Clicks from Google, against last period
Clicks, not impressions or rank alone. Compare like with like, and year on year where seasons move the numbers.
The searches that moved
A few searches that rose or fell, in the words the client’s buyers use, with their position.
AI answers
Whether ChatGPT and Google’s AI name the business for its buyers’ questions, and who they name instead.
The work, and what it changed
What went live this month, and its result once it can be read. It’s the part no free dashboard can show.
Questions about SEO dashboards
A single view of how a site does in search: clicks, positions, visitors and leads, ideally with what changed and why. An SEO dashboard for clients adds their own login, so they can check it without asking you.
In a tool like Looker Studio, you connect each source, build a template and copy it for every client. In Orbit, you connect the site and invite the client: the dashboard is there, under your logo.
They do different jobs. A dashboard answers “how are we doing?” on any day. A monthly report says what changed, why, and what happens next. Most clients want the report and check the dashboard before the call.
No. Orbit counts visitors and leads with its own tracking and reads search from Search Console, so the dashboard doesn’t depend on Google Analytics.
What each piece of work changed: clicks, searches won and leads since the work, against where they started, next to the site’s overall trend.
See a client’s dashboard on your own site
Start free for 30 days, or book a demo to see how Orbit fits the way you work and where it can help.



