The short answer
- Our pick among Raven Tools alternatives: Orbit. It finds the website work worth doing on each client site, measures every finished task and writes the monthly report from those numbers, with clients logging in under your logo.
- Closest Raven Tools alternative: SE Ranking, with rankings, audits, backlinks and white-label reports, the Agency Pack from $69 a month billed yearly on top of a plan.
- For reports across ads and social: AgencyAnalytics, $20 per client a month billed yearly, or Swydo, $69 a month for 10 data sources.
- Raven Tools itself is still sold, from $39 a month billed yearly; full white label with your own domain starts on Grow at $139.
Why agencies look for Raven Tools alternatives
Raven Tools packs a lot in for the money: a site auditor, rank tracking, backlink data from Majestic and Moz, and reports under your brand, from $39 a month billed yearly.
Position checks run out. Every plan includes a set number, and one check is one keyword on one device and one engine. Daily tracking uses about 30 a keyword each month, so Start’s 15,000 cover about 500 keywords.
AI search isn’t on the page. The pricing and home pages we read name no tracking of ChatGPT or Google’s AI answers.
A report shows what happened, not what you did about it. Doing the website work, and showing the client what it earned, is the part Orbit does.
Raven Tools alternatives at a glance
| # | Tool | Best for | How it charges | Price |
|---|---|---|---|---|
| 1 | 1OrbitOur pick | Reports with the work and its results in them | Per client site, with an agency plan | From $29 a site a month; agencies add the $149 Agency plan, with Launchpad free |
| 2 | 2SE Ranking | The closest swap: SEO data and white-label reports | Plan plus Agency Pack | $129 to $279 a month ($103.20 to $223.20 billed yearly); Agency Pack $69 a month, yearly only; AI Search $89 a month |
| 3 | 3AgencyAnalytics | Reports across every channel | Per client | $25 per client a month, or $20 billed yearly; Rank Tracker $41.67 a month per 500 keywords and AI Tracker $20.83 per 250 credits, billed yearly |
| 4 | 4Swydo | Unlimited clients for a flat fee | Per data source | $69 a month for 10 data sources, then $2 to $4.50 per extra source; 10% off billed yearly |
| 5 | 5Nightwatch | Daily rankings and AI prompts | Keywords and websites | €79 to €399 a month billed yearly (€99 to €499 month to month) |
| 6 | 6DashThis | One clear dashboard per client | Per dashboard | $54 to $499 a month, or $44 to $429 billed yearly (3 to 50 dashboards) |
The 6 best Raven Tools alternatives, ranked
Ranked on one job: showing each client what the website work earned, across many client sites. Orbit is ours and comes first on that job. If you mainly need SEO data and reports in one bill, each entry says when another tool is the better pick.
- 01
Orbit
Our productOrbit starts a step before the report: it watches every client site, puts the work worth doing on a board, drafts it for your team and measures each finished task. The monthly report is written from those numbers, and clients can log in under your logo at no charge.
- A monthly report from each site’s numbers
- Each finished task measured
- Client logins under your logo
- Price
- From $29 a site a month; agencies add the $149 Agency plan, with Launchpad freeSee pricing
- Best for
- Reports with the work and its results in them
- Pair it with
- SE Ranking, for research data and audits on demand
- 02
SE Ranking
SE Ranking covers the same ground as Raven and adds AI search: 2,000 keywords tracked daily on Core at $103.20 a month billed yearly, audits, backlinks and AI prompts. The Agency Pack, from $69 a month more, adds white label and 30 client seats.
- Keywords tracked daily
- AI prompts tracked too
- White label with Agency Pack
- Price
- $129 to $279 a month ($103.20 to $223.20 billed yearly); Agency Pack $69 a month, yearly only; AI Search $89 a monthSource, checked 3 Nov 2026
- Best for
- The closest swap: SEO data and white-label reports
- Pair it with
- Orbit, to change what the next report says
- 03
AgencyAnalytics
Built for agency reporting at $20 per client a month billed yearly: 90+ integrations, a white-labeled portal on your own domain and unlimited users. Rank tracking and AI tracking are add-ons.
- 90+ integrations
- Unlimited client users
- Your domain and email
- Price
- $25 per client a month, or $20 billed yearly; Rank Tracker $41.67 a month per 500 keywords and AI Tracker $20.83 per 250 credits, billed yearlySource, checked 3 Nov 2026
- Best for
- Reports across every channel
- Pair it with
- Orbit, for the website work behind the numbers
- 04
Swydo
Swydo charges by connected source, $69 a month for the first 10, so clients and users are unlimited. Reports live on your own domain. It has no SEO data of its own and connects to SE Ranking, AccuRanker and Semrush for rankings.
- $69 a month for 10 sources
- Your own domain and email
- 14-day trial, no card
- Price
- $69 a month for 10 data sources, then $2 to $4.50 per extra source; 10% off billed yearlySource, checked 3 Nov 2026
- Best for
- Unlimited clients for a flat fee
- Pair it with
- A rank tracker, and Orbit for the work
- 05
Nightwatch
If rank tracking is most of what you used Raven for, Nightwatch tracks 500 keywords daily on 5 websites from €79 a month billed yearly, with 50 AI prompts. White label reports start on Professional at €159.
- AI prompts on every plan
- Daily rank tracking
- Your own subdomain
- Price
- €79 to €399 a month billed yearly (€99 to €499 month to month)Source, checked 3 Nov 2026
- Best for
- Daily rankings and AI prompts
- Pair it with
- Orbit, for what to do when a rank moves
- 06
DashThis
DashThis turns 30+ sources into dashboards a client can read at a glance, from $44 a month billed yearly for 3. White label with your own domain and email comes on every plan.
- From $44 a month billed yearly
- White label on every plan
- 10 dashboards free for 14 days
- Price
- $54 to $499 a month, or $44 to $429 billed yearly (3 to 50 dashboards)Source, checked 3 Nov 2026
- Best for
- One clear dashboard per client
- Pair it with
- Orbit, for what to put on the dashboard next month
Raven Tools review: what it does well
Raven Tools does a lot for its price. One plan brings a site auditor, rank tracking on Google, Bing, Yahoo, Yandex and Baidu, backlink data from Majestic and Moz, keyword and competitor research, and automated white-label reports. For a small agency that wants one bill for all of it, that’s still a fair deal.
Tracking is flexible too: daily, weekly or monthly, on mobile and locally by zip code or city.
Raven Tools pricing
| Plan | Monthly | Billed yearly | Domains and users | Position checks | White label |
|---|---|---|---|---|---|
| Small Biz | $49 | $39 | 2 and 2 | 1,500 | Subdomain, email, report |
| Start | $109 | $79 | 20 and 4 | 15,000 | Subdomain, email, report |
| Grow | $199 | $139 | 80 and 8 | 20,000 | Full, with your own domain |
| Thrive | $299 | $249 | 160 and 20 | 25,000 | Full |
| Lead | $479 | $399 | 320 and 40 | 30,000 | Full |
Extra checks are $0.003 each. A check is one keyword on one device and one engine, so daily tracking uses about 30 a month per keyword. Start’s 15,000 cover about 500 keywords daily. There’s a free 7-day trial, and no refund on yearly plans.
AgencyAnalytics vs Raven Tools
These two come up together often, and they do different jobs. Raven brings its own SEO data; AgencyAnalytics pulls in data from 90+ platforms into a client portal, priced per client. If your reports are mostly SEO and you have many domains, Raven costs less. If they cover ads and social, AgencyAnalytics fits better. More in AgencyAnalytics alternatives and what AgencyAnalytics costs.
What Orbit adds beside a reporting suite
Raven and the tools below tell you and your client what happened. Orbit starts a step earlier: it reads each client site’s search, visitors, health, links and AI answers, puts the work worth doing on a board, drafts it for your team and measures each finished task. Clients see the results under your logo.
How we checked
Every fact about SE Ranking, AgencyAnalytics, Swydo, Nightwatch and DashThis comes from the vendor’s own website, read on 3 Nov 2026: its pricing page where it publishes one, otherwise its help pages and announcements. Each price links to the page it came from, in US dollars as the vendor states them.
Orbit is our own product, and the page says so wherever it appears. Its prices come from our pricing page. Prices change; if you spot one that has, tell us and we correct the page.
Written by
Leon Missoul, Founder
I started the web agency Luniq in 2025 and built Orbit from the software we used to keep our clients’ sites growing after launch. I write about search, AI answers and how to prove what website work earns.