The short answer
- Our pick among white label SEO tools: Orbit. Clients log in to their own site under your logo and see the results of your work, and the monthly report goes out from you. Guests are never billed.
- White label SEO software for the whole platform: SE Ranking, with the Agency Pack from $69 a month billed yearly on top of Core at $103.20, your own domain and 30 client seats.
- For a portal across every channel: AgencyAnalytics, $20 per client a month billed yearly, with your logo, colors, domain and email included.
- Lowest cost per client: Oviond, $40 a month billed yearly for 10 clients, on your own domain.
How we ranked them
Ranked on one job: showing each client the results of your work under your own brand, across many client sites. Orbit is ours and comes first on that job. If your own domain on every login comes first, each entry says when another tool is the better pick.
- 01
Where your brand shows
On reports, in the client’s login, on your own domain and in email.
- 02
Who pays for logins
Whether every client and colleague you add costs more.
- 03
What the client learns
What changed and why, not only charts under a logo.
- 04
SEO in it
Search, rankings and AI answers, with or without another tool’s data.
white label SEO tools at a glance
| # | Tool | Best for | Your brand on | Price |
|---|---|---|---|---|
| 1 | 1OrbitOur pick | A client login with the results of your work | Client login, reports you send | From $29 a site a month; agencies add the $149 Agency plan, with Launchpad free |
| 2 | 2SE Ranking | The whole SEO platform under your name | Platform, reports, your domain | $129 to $279 a month ($103.20 to $223.20 billed yearly); Agency Pack $69 a month, yearly only; AI Search $89 a month |
| 3 | 3AgencyAnalytics | A client portal across every channel | Login, reports, domain, email | $25 per client a month, or $20 billed yearly; Rank Tracker $41.67 a month per 500 keywords and AI Tracker $20.83 per 250 credits, billed yearly |
| 4 | 4Swydo | White label with unlimited clients | Reports, portal, domain, email | $69 a month for 10 data sources, then $2 to $4.50 per extra source; 10% off billed yearly |
| 5 | 5DashThis | Branded dashboards by link | Dashboards, domain, email | $54 to $499 a month, or $44 to $429 billed yearly (3 to 50 dashboards) |
| 6 | 6Oviond | The lowest cost per client | Reports, your domain | $50 a month ($40 billed yearly) for 10 clients, $5 per extra client |
| 7 | 7Raven Tools | White label with its own SEO data, at a low price | Reports, subdomain; domain from Grow | $49 to $479 a month ($39 to $399 billed yearly) |
| 8 | 8BrightLocal | Local SEO agencies | Tools and reports | From $41 a month for one location ($31 billed yearly) |
The 8 best white label SEO tools, ranked
- 01
Orbit
Our productClients invited as guests see your logo and icon at the top of Orbit, their own site’s numbers and what every finished task earned. The monthly report is written from those numbers, and your team sends it in your own email or template. Guests are never billed.
- Your logo and icon in the login
- Each finished task measured
- Guests never billed
- Price
- From $29 a site a month; agencies add the $149 Agency plan, with Launchpad freeSee pricing
- Best for
- A client login with the results of your work
- Pair it with
- SE Ranking or AgencyAnalytics, if your own domain on every login comes first
- 02
SE Ranking
SE Ranking’s Agency Pack, from $69 a month billed yearly on top of a plan, puts your brand on the platform and reports, with your own domain, 30 view-only client seats and unlimited scheduled reports. The SEO data is its own: rankings, audits and backlinks.
- White label for platform and reports
- 30 client seats
- Its own SEO data
- Price
- $129 to $279 a month ($103.20 to $223.20 billed yearly); Agency Pack $69 a month, yearly only; AI Search $89 a monthSource, checked 3 Nov 2026
- Best for
- The whole SEO platform under your name
- Pair it with
- Orbit, to find and do the work on each client site
- 03
AgencyAnalytics
Your logo replaces theirs on the login and every report, with your colors, domain and email, at $20 per client a month billed yearly, across 90+ integrations. Rank tracking and AI tracking are add-ons.
- 90+ integrations
- Unlimited client users
- Domain and email included
- Price
- $25 per client a month, or $20 billed yearly; Rank Tracker $41.67 a month per 500 keywords and AI Tracker $20.83 per 250 credits, billed yearlySource, checked 3 Nov 2026
- Best for
- A client portal across every channel
- Pair it with
- Orbit, for the work behind the numbers
- 04
Swydo
Swydo charges by data source, $69 a month for the first 10, so clients and users are unlimited. Reports live on your own domain and go out from your own email, with a client portal. Rankings come from connectors such as SE Ranking and Semrush.
- Priced per data source
- Your own domain and email
- 14-day trial, no card
- Price
- $69 a month for 10 data sources, then $2 to $4.50 per extra source; 10% off billed yearlySource, checked 3 Nov 2026
- Best for
- White label with unlimited clients
- Pair it with
- A rank tracker, and Orbit for the website work
- 05
DashThis
DashThis removes its branding from your dashboards on every plan, with your own domain and email, from $44 a month billed yearly for 3 dashboards. Clients get them by link, PDF or email rather than a login.
- White label on every plan
- From $44 a month billed yearly
- Clients need no account
- Price
- $54 to $499 a month, or $44 to $429 billed yearly (3 to 50 dashboards)Source, checked 3 Nov 2026
- Best for
- Branded dashboards by link
- Pair it with
- Orbit, for a login where clients see the work
- 06
Oviond
Oviond is built for agencies, at $50 a month, or $40 billed yearly, for your first 10 clients and $5 or $4 for each after that. White-label reports on your own domain, with no white-label fee, across 70+ sources.
- $40 a month for 10 clients
- No white-label fee
- 15-day trial, no card
- Price
- $50 a month ($40 billed yearly) for 10 clients, $5 per extra clientSource, checked 3 Nov 2026
- Best for
- The lowest cost per client
- Pair it with
- Orbit, for the work worth reporting
- 07
Raven Tools
Raven Tools, owned by TapClicks, bundles a site auditor, rank tracking and backlink data with white-label reports, from $39 a month billed yearly. Your own domain comes with full white label on Grow, $139 a month billed yearly.
- From $39 a month billed yearly
- Its own rank tracking
- Read-only client users
- Price
- $49 to $479 a month ($39 to $399 billed yearly)Source, checked 3 Nov 2026
- Best for
- White label with its own SEO data, at a low price
- Pair it with
- Orbit, for AI answers and the work on each site
- 08
BrightLocal
BrightLocal white-labels all its tools and reports on every plan, from $41 a month, or $31 billed yearly, per location. Its strength is local: rank tracking by location, geo-grids, citations and reviews.
- White-labelling on every plan
- Geo-grid rank tracking
- 14-day trial, no card
- Price
- From $41 a month for one location ($31 billed yearly)Source, checked 3 Nov 2026
- Best for
- Local SEO agencies
- Pair it with
- Orbit, for the website work beyond local
Where your brand shows in each white label SEO tool
“White label” means something different in every tool, so check the part your clients will actually see. We read each vendor’s own pages on 3 November 2026.
| Tool | On reports | Client login | Your own domain | Your email |
|---|---|---|---|---|
| Orbit | Sent by you, in your template | Yes, your logo and icon | At Orbit’s address | Your own, for reports |
| SE Ranking | Yes, with the Agency Pack | 30 view-only seats | Yes | Yes, for reports |
| AgencyAnalytics | Yes | Unlimited | Yes | Yes |
| Swydo | Yes | Client portal | Yes | Yes |
| DashThis | Yes | By link, PDF or email | Yes | Yes |
| Oviond | Yes | Not stated | Yes | Not stated |
| Raven Tools | Yes | Read-only users | From Grow | Yes |
| BrightLocal | Yes | Not stated | Not stated | Not stated |
White label SEO software, or white label SEO services?
They sound alike and do different jobs. White label SEO software is a tool under your brand: you do the SEO, and the client sees your name. White label SEO services are another company doing the SEO for you, sold as yours. Every tool on this page is software. If you want someone else to do the work, you’re looking for a reseller.
What white label SEO tools cost at 10 clients
| Tool | A month | How it adds up |
|---|---|---|
| Oviond | $40 | First 10 clients included |
| Raven Tools | $79 | Start: up to 20 domains, with your subdomain |
| Swydo | $114, billed monthly | 20 data sources: $69 for the first 10, then 10 at $4.50; 10% less billed yearly |
| DashThis | $139 | Professional: 10 dashboards and 40 sources |
| SE Ranking | $172.20 | Core $103.20 plus the Agency Pack from $69 |
| AgencyAnalytics | $200 | 10 clients at $20, before rank or AI tracking |
Orbit is priced for a different job, so it sits outside that table: per client site, with guests never billed. See plans and prices.
A white label login, with the work in it
Most tools on this list make a report look like yours. Orbit makes the results yours: a client you invite sees your logo, their own numbers and what each finished task earned, and the monthly report is written from the same numbers. How it works: white label SEO reporting.
How we checked
Every fact about SE Ranking, AgencyAnalytics, Swydo, DashThis, Oviond, Raven Tools and BrightLocal comes from the vendor’s own website, read on 3 Nov 2026: its pricing page where it publishes one, otherwise its help pages and announcements. Each price links to the page it came from, in US dollars as the vendor states them.
Orbit is our own product, and the page says so wherever it appears. Its prices come from our pricing page. Prices change; if you spot one that has, tell us and we correct the page.
Written by
Leon Missoul, Founder
I started the web agency Luniq in 2025 and built Orbit from the software we used to keep our clients’ sites growing after launch. I write about search, AI answers and how to prove what website work earns.