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The best AEO tools and GEO tools for agencies

Nine AEO tools that help a business get named in ChatGPT, Gemini and Google’s AI answers: they find the questions, fix the pages and write what AI assistants cite. Ranked for agencies, each price linked to its source.

By Leon Missoul · Facts checked on 6 Oct 2026, from each vendor’s own pages

  • AEO tools help a business get named in AI answers: they find the questions buyers ask, fix what keeps AI from reading a page, and write the pages AI assistants cite.
  • For agencies with many client sites, Orbit runs that work per site: the questions and the fixes on Ascend, the drafted pages and measured results on Zenith.
  • For one large brand, Writesonic and Profound go deepest, with daily tracking and agents that rewrite and draft pages.
  • If you only need to know whether a brand is named, a tracker is enough: see the best AI visibility tools.

How we ranked them

Ranked for one job: getting clients named in AI answers, and proving it, across many client sites. Orbit is our own product, judged on the same terms as the rest; for one large brand checked daily on every engine, the order changes, and each entry says where it is the better pick.

  1. 01

    Finds the questions

    Starts from the questions buyers really ask AI assistants, not only from a list of keywords.

  2. 02

    Fixes what AI can’t read

    Spots pages AI tools can’t read and crawlers a site shuts out, and says how to fix them.

  3. 03

    Writes what AI cites

    Drafts or rewrites pages in the client’s voice, with a person approving before anything goes live.

  4. 04

    Measures the change

    Checks each fix afterwards: mentions, citations, and the visitors and leads AI sends.

  5. 05

    Built for a client list

    Pricing, workspaces and client access that hold up across many sites.

  6. 06

    Prices you can check

    Published prices, read on the vendor’s own page.

At a glance

#ToolBest forPrice
11OrbitAgencies getting many client sites named in AI answers$149 a month for the agency, then $0, $49 or $199 per client site
22WritesonicFixes and outreach for one brand$79 to $399 a month (20% less billed yearly); Enterprise custom
33ProfoundEnterprise brands with a content teamFree 7-day trial, then custom Enterprise; agencies $99 a month plus $399 per client workspace
44GoodieAEO with a strategist alongsideCore $399 and Pro $999 a month; agency Growth $275 plus client workspaces from $399
55FraseWriting for Google and AI at once$49 to $299 a month ($39 to $239 billed yearly); Enterprise custom
66Search AtlasChanging many pages without CMS work$79 to $319 a month; Agency from $999
77Scrunch AISites AI assistants struggle to readStarter $250 a month billed yearly ($300 month to month); Growth $417 ($500); Enterprise custom
88AirOpsContent teams producing at volumeSolo and Pro start free, extra tasks $0.025 each; Enterprise custom
99Surfer SEOOptimizing one page at a time$49 to $299 a month, billed yearly; Enterprise custom

The 9 best AEO and GEO tools, ranked

  1. 01

    Orbit

    Our product

    Orbit asks up to 15 buyer questions a week for every client site on ChatGPT, Gemini and Google’s AI Overviews and AI Mode, and its weekly health check shows which pages AI tools can’t read and which AI crawlers a site lets in. On Zenith, a question where rivals are named and the client isn’t becomes a card on the Signals board with the page that would answer it, drafted in the client’s voice and published into their CMS once your team approves. Each finished card is then measured against where it started, the AI questions it follows included.

    • 15 buyer questions a week per site
    • Gaps become drafted pages on Zenith
    • Visitors and leads from AI, counted
    Price
    $149 a month for the agency, then $0, $49 or $199 per client siteSee pricing
    Best for
    Agencies getting many client sites named in AI answers
    Pair it with
    Writesonic or Profound, for one large brand that needs daily checks on more engines
  2. 02

    Writesonic

    Writesonic tracks ChatGPT, Gemini and AI Overviews from $79 a month, and its Action Center ranks the fixes by impact: an agent rewrites pages with FAQ blocks and comparison tables, an audit catches errors AI bots hit, and outreach is drafted to the threads and lists that cite competitors. Each fix is measured at day 14 and day 28. The Action Center comes in part on Growth ($399) and in full on Enterprise.

    • Page rewrites aimed at AI answers
    • Outreach drafts for cited sites
    • Each fix measured at 14 and 28 days
    Price
    $79 to $399 a month (20% less billed yearly); Enterprise customSource, checked 6 Oct 2026
    Best for
    Fixes and outreach for one brand
    Pair it with
    Orbit, for every client site at a per-site price
  3. 03

    Profound

    Profound tracks up to nine engines on Enterprise, Perplexity, Copilot and Claude among them. Its Agents write articles in the format AI engines cite and refresh pages whose citations are slipping, with an approval step before anything is published to your CMS. The paid plan is custom-priced, after a free trial.

    • Up to nine engines
    • Agents that draft and refresh pages
    • Approval before publishing
    Price
    Free 7-day trial, then custom Enterprise; agencies $99 a month plus $399 per client workspaceSource, checked 6 Oct 2026
    Best for
    Enterprise brands with a content team
    Pair it with
    Orbit, for the rest of each client site’s growth
  4. 04

    Goodie

    Goodie pairs tracking with agents that act: a content writer, a technical agent that repairs llms.txt files and sitemaps, and a social agent. Core is $399 a month for 120 prompts on five engines and 50 optimizations, with an AEO strategist. Agencies start at $275 a month with pitch workspaces, and client workspaces cost from $399.

    • Content, technical and social agents
    • A strategist on every brand plan
    • Pitch workspaces for agencies
    Price
    Core $399 and Pro $999 a month; agency Growth $275 plus client workspaces from $399Source, checked 6 Oct 2026
    Best for
    AEO with a strategist alongside
    Pair it with
    Orbit, to keep the cost per client site low
  5. 05

    Frase

    Frase scores every draft for search and for AI readiness, tracks where a site shows up in AI answers, and its agent researches, writes and publishes to WordPress, Webflow, Sanity and more. Content Guard watches published pages for decay and drafts the fix. Plans run $49 to $299 a month, with five sites on Professional and ten on Scale.

    • Search and AI scores on every draft
    • Content Guard for slipping pages
    • Five to ten sites on upper plans
    Price
    $49 to $299 a month ($39 to $239 billed yearly); Enterprise customSource, checked 6 Oct 2026
    Best for
    Writing for Google and AI at once
    Pair it with
    Orbit, to decide which page each client needs first
  6. 06

    Search Atlas

    OTTO, Search Atlas’s agent, changes titles, structured data, internal links and content through a small snippet on the site or through Cloudflare, on autopilot or with approval mode switched on. AI visibility on ChatGPT, Gemini and AI Mode starts on the $159 Growth plan, and white label comes with Pro at $319.

    • Site changes through one snippet
    • Approval mode for every change
    • White label from Pro
    Price
    $79 to $319 a month; Agency from $999Source, checked 6 Oct 2026
    Best for
    Changing many pages without CMS work
    Pair it with
    Orbit, for work published in the client’s own CMS and measured per task
  7. 07

    Scrunch AI

    Scrunch’s Agent Experience Platform works at the network that delivers the site (Akamai, Cloudflare or Vercel) and serves AI assistants a clean, structured version of each page, while people and Google’s crawler see the normal site. Tracking covers seven AI surfaces, Claude and Meta included, from $250 a month billed yearly.

    • An AI-ready copy of every page
    • Seven AI surfaces tracked
    • No change to the site people see
    Price
    Starter $250 a month billed yearly ($300 month to month); Growth $417 ($500); Enterprise customSource, checked 6 Oct 2026
    Best for
    Sites AI assistants struggle to read
    Pair it with
    Orbit, to find which questions and pages matter for each client
  8. 08

    AirOps

    AirOps measures a brand in AI answers and runs workflows that research, write, publish and refresh content, for brands such as HubSpot, Upwork and Brex. The Solo and Pro plans start free, with extra work charged per task, and Pro reads seven or more answer engines.

    • Workflows that write and refresh
    • Seven or more engines on Pro
    • Starts free
    Price
    Solo and Pro start free, extra tasks $0.025 each; Enterprise customSource, checked 6 Oct 2026
    Best for
    Content teams producing at volume
    Pair it with
    Orbit, for an agency’s many smaller client sites
  9. 09

    Surfer SEO

    Surfer’s Content Editor shows what a page needs to compete, and its plans now add guidelines for AI search and an AI tracker: 25 prompts checked weekly on Standard, 50 daily on Pro. Prices run $49 to $299 a month, with white label on Enterprise.

    • The Content Editor
    • Guidelines for AI search
    • AI tracker from Standard
    Price
    $49 to $299 a month, billed yearly; Enterprise customSource, checked 6 Oct 2026
    Best for
    Optimizing one page at a time
    Pair it with
    Orbit, to decide which page matters and prove the result

What AEO and GEO mean, in plain words

Answer engine optimization (AEO) and generative engine optimization (GEO) are two names for the same work: getting a business named, and its pages cited, when someone asks ChatGPT, Gemini or Google’s AI a question. LLM SEO is a third name for it. Where SEO aims for a place in a list of links, AEO aims for a place in the answer itself.

The work has three parts. Find the questions buyers really ask an assistant. Make sure AI tools can read the pages that answer them. Then write or rewrite those pages so they answer plainly, with facts and sources an assistant can quote.

AEO tools or AI visibility tools?

A tracker tells you whether a brand is named. An AEO tool helps change the answer. Most tools now do some of both, so the line runs through what happens after a gap shows up: a chart, or a page to fix. The nine tools here were picked for the fixing. For tracking alone, Peec AI, Otterly.AI and the rest are compared in the best AI visibility tools.

LLM SEO tools: what they fix on a page

  • The answer first: the opening lines answer the question in full, so an assistant can quote them.
  • Text AI can read: AI tools don’t run a page’s code, so text that only appears after a page loads is text they never see.
  • The right crawlers let in: blocking an AI company’s training crawler costs nothing, but blocking its search crawler keeps a site out of that assistant’s answers.
  • Sources and facts: a page that names its sources and states facts plainly is easier to cite.
  • Mentions elsewhere: assistants lean on other sites too, so it pays to know which sites the answers cite for each question.

Orbit’s weekly health check gives two answers for every client site, whether Google can show its pages and whether AI tools can read them, and AI visibility shows which sites the answers rely on for each question.

Who AI names and cites instead of the client

Generative engine optimization tools for agencies

Most GEO tools are priced per brand. That works for one company and adds up fast across a client list: ten clients at $250 a month each is $2,500 a month before any page is written. So check three things before you choose: the price per client site, whether each client can see their own results, and whether the work lands in each client’s own CMS.

In Orbit, the agency pays one plan, and each client site is priced on its own. The AI questions and the health check come with Ascend. The Signals board, pages written in the client’s voice, publishing into the client’s CMS and results measured on every finished task come with Zenith. Clients can be invited as guests to see their own site, and guests are never billed.

How we checked

Every fact about Writesonic, Profound, Goodie, Frase, Search Atlas, Scrunch AI, AirOps and Surfer SEO comes from the vendor’s own website, read on 6 Oct 2026: its pricing page where it publishes one, otherwise its help pages and announcements. Each price links to the page it came from, in US dollars as the vendor states them.

Orbit is our own product, and the page says so wherever it appears. Its prices come from our pricing page. Prices change; if you spot one that has, tell us and we correct the page.

Written by

  • Portrait of Leon Missoul

    Leon Missoul, Founder

    I started the web agency Luniq in 2025 and built Orbit from the software we used to keep our clients’ sites growing after launch. I write about search, AI answers and how to prove what website work earns.

Questions about AEO and GEO tools

An AEO tool helps a business show up in the answers of AI assistants like ChatGPT, Gemini and Google’s AI Overviews. Some only track whether the brand is named. The tools on this page also help change it: they find the questions buyers ask, fix pages AI can’t read, and draft pages that answer plainly.

It depends on who you work for. For an agency with many client sites, Orbit runs the questions, the fixes and the drafted pages per site, and measures each finished task. For one large brand that wants daily checks on many engines, Writesonic and Profound go deeper.

SEO tools work on rankings: keywords, links and positions in Google’s list of results. AEO tools work on the answer itself: which questions buyers ask an assistant, whether the brand is named, and which pages get cited. Much of the work overlaps, because a clear, well-linked page helps in both.

Not always. Semrush and Ahrefs include AI prompt tracking in their plans, and SE Ranking sells it as an add-on. What a suite leaves to you is the fix: which page to write or change for each question, and whether it worked.

llms.txt is a proposed file at the root of a site that lists its most useful pages for AI models, in plain text. It is not an official standard, and none of the large AI assistants has confirmed that it reads the file, so it is optional. Clear pages that crawlers can reach matter far more.

Published prices run from $79 to $999 a month per brand: Writesonic starts at $79, Scrunch at $250 billed yearly and Goodie at $399, and Profound’s paid plan is custom-priced. In Orbit, the AI questions come with Ascend and the written pages and measured results with Zenith, each priced per client site under one agency plan.

Generative engine optimization is the work of getting a site named and cited in answers from AI assistants such as ChatGPT, Gemini and Google’s AI. It builds on SEO: clear answers, specific facts and a site that other trusted sites mention.

Yes, if the tool is priced and organized per client. Look for every client in one view, a price per client site, and a way for clients to see their own results. In Orbit, each client site has its own questions and board, and clients log in as guests at no charge.

Answer engine optimization means writing pages so that search engines and AI assistants can lift a direct answer from them: the question answered in the first lines, then the detail. It started with Google’s featured snippets and voice search, and now covers AI answers too.

Mostly, yes. They are different names for making a site show up in AI answers. AEO is the older term, from featured snippets; GEO and LLM SEO came with ChatGPT and Google’s AI. The work behind all three is the same.

Answer the questions buyers ask in plain words, near the top of the page, and back the answer with specifics such as prices, numbers and cases. Make sure crawlers can reach the site, and get it mentioned on other sites in the field. Then ask the same questions every week to see whether it works.

Mostly not. AI crawlers read a page as it arrives and don’t run its code, so text that only appears after the page loads is invisible to them. Orbit’s audit flags those pages.

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