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AutomationFree on Launchpad

Automate the SEO legwork. Keep every decision.

Orbit, the website growth platform for agencies, checks every client site’s search, visitors, links, health and AI answers on its own, and turns what it finds into a short list of work. Nothing on a site changes without your team.

How SEO automation works in Orbit

Connect a site once. From then on Orbit does the checking, your team does the work that matters, and Orbit keeps the score. Which checks run depends on the plan, shown further down.

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  1. 1 · Your team

    Connect a site.

    Add the Orbit script, connect Google Search Console, and tell Orbit who the site sells to. That’s the setup.

    • One script tag
    • Search Console
    • Who it sells to
  2. 2 · Orbit

    It checks everything.

    Every day, every night and every week, on a fixed rhythm, without anyone having to ask.

    • Search and visitors
    • Every page
    • Links, health, AI
  3. 3 · Your team

    Pick the work.

    On Tuesday and Friday morning, what Orbit found is waiting on one board, most valuable first. Your team decides what to do.

    • Tuesday and Friday
    • Numbers on every item
    • Your call
  4. 4 · Orbit

    It proves the result.

    Finished work is measured every day against where it started, and Monday’s email shows what moved.

    • Before and after
    • Leads touched
    • The Monday email

What Orbit automates

The checks your team would otherwise do by hand, every week, for every site.

1. Search and visitors

Your numbers, always up to date.

Google Search Console is pulled in every day, and visitors are counted as they arrive, with people, AI assistants and bots kept apart. Orbit also keeps the search history Google deletes after 16 months.

  • Search Console
  • Visitors and leads
  • History kept

2. The whole site

Every page re-read, every night.

New pages are found, changed pages are read again, moved pages are followed, and Google is asked whether each page is in its index. When something breaks, you hear it from Orbit, not from the client.

  • New pages
  • Changed pages
  • Index status

3. Every week

Links, competitors, health and AI answers.

On Monday your backlinks and your competitors’ rankings refresh. On Tuesday the full site health audit runs, and the questions your buyers ask are put to ChatGPT, Gemini and Google’s AI answers.

  • Backlinks
  • Competitors
  • Health and AI visibility

4. One short list

Everything it finds, in one place.

Orbit reads all of it together and puts what needs attention on its Signals board: a page that slipped, a link that broke, a search nobody answers. Each item comes with the numbers behind it and a plan, most valuable first.

  • Problems
  • Quick wins
  • Content ideas

5. Proof

Finished work measures itself.

Mark an item done and Orbit keeps measuring its pages and searches against where they started, every day. The result is on record for the client, without anyone building a report.

  • Before and after
  • Every day
  • Leads touched

6. Never automated

Every change to a site waits for a person.

Orbit writes only when you ask. Publishing, edits to live pages, deletions and merges always wait for an approval that shows the exact change, before and after.

  • Write on request
  • Publish on approval
  • Before and after

What runs on each plan

Every plan keeps the data current. Ascend adds the weekly checks; Zenith turns it all into work.

  • Free on Launchpad

    Your data, always current

    Search Console every day and visitors as they arrive, kept past Google’s 16 months. Ask Orbit, or your own AI tool, about any of it.

  • Included from Ascend

    Every check, every week

    Adds the nightly re-read of every page, backlinks and competitors on Monday, and the health audit and AI answers on Tuesday.

  • On Zenith

    The work, found for you

    Adds the Signals board twice a week, finished work measured every day, and the Monday email to everyone on the site.

Orbit automates the watching. Your team keeps the decisions.

Also running on its own

  • The Monday email

    Every Monday morning, everyone on the site gets the board at a glance: what’s urgent, where to start, and what last week’s finished work changed. An empty board sends nothing.

  • Every client in one view

    Your agency’s home shows what’s waiting on every client’s board, busiest first, so you know which site needs you before you open it.

  • A first week, done for you

    On a new site, Orbit does the research an agency’s first week would: the searches around your client’s buyers, who wins them today, and the first pieces worth writing.

  • A board that stays true

    When a problem is fixed, it leaves the board by itself. When a page moves, everything that points at it follows.

  • Your CMS, followed

    On Webflow and Sanity, Orbit checks every night what changed in your CMS, so its copy of each piece never goes stale.

See everything Orbit does

Automation

Included on every plan

Automation starts free on Launchpad, which keeps search and visitors current. Ascend adds the weekly checks; Zenith adds the board, the research, the proof and the Monday email.

Freeon Launchpad

What can, and can’t, be automated in SEO

Automate the legwork. Keep the judgement.

Measuring: automate all of it

Rankings, visitors, links, site health and AI answers change every day, and checking them by hand is the first job to hand over. Orbit keeps search, visitors, backlinks, site health and AI visibility current without anyone asking.

Finding: automate the list, not the choice

Software spots a slipping page or a search nobody answers faster than a person. Which of them matters most for this client is still a person’s call, which is why the Signals board ranks findings and your team picks them.

Writing: automate the draft, not the decision

A researched draft saves hours. Whether it says the right thing for the client is for someone who knows them, so Writing starts when you ask and ends in your review.

Changing the site: keep it human

Tools that change a site on their own save a click and put a client’s rankings at risk. With Orbit, a person presses Publish, and edits to live pages wait for an approval.

Proving it: automate the measuring

Measuring what each piece of work changed is tedious by hand and exactly what software does well. Orbit re-measures every finished card each day, against the day it was born.

One part of something bigger

Automation is one part of Orbit, the website growth platform for agencies.

See the Signals board

For agencies

Run more client sites with the same team: Orbit does the weekly checking on every site, so your people spend their hours on the work clients pay for.

Run retainers

Questions about SEO automation

Using software to do the repetitive parts of SEO: pulling in data, checking rankings, auditing pages, spotting problems and measuring results. The judgement, and any change to the site, stays with people.

The legwork can: measuring, checking and finding what to work on. The decisions shouldn’t be: which work matters for a client, what the site says, and what goes live.

Four things: check everything that matters on its own, every day or week; turn what it finds into a short list with the numbers behind each item; leave every change to a person; and measure what the finished work changed. Orbit does all four, for every client site in one account.

Automated checking is. Tools that publish or change a site on their own carry real risk, because nobody looks at what they do before it’s live. Orbit never publishes or changes a site without a person.

No. It writes only when you ask, and publishing, edits to live pages, deletions and merges always wait for your approval, with the exact change shown before and after.

Not one worth trusting with a client’s site. Orbit runs the checking and the research on its own, twice a week, and leaves every change to your team.

SEO where AI agents do part of the work themselves: researching, analysing and drafting, not just answering questions. On Zenith, Orbit’s research works this way twice a week, and a person approves anything that touches the site.

Search Console data every day and visitors as they happen, kept past Google’s 16 months, plus Ask Orbit and your own AI tools to ask about them. Ascend adds the weekly measurements; Zenith adds the board.

See what Orbit would find on your site

Book a demo to see how Orbit fits the way you work and where it can help. Or scan a site now, free and without an account.

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Answers from every page of goorbit.io

Ask about what Orbit does, what it costs, or how it fits your agency. Each answer links to the page that covers it.

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